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You are here: Home / Archives for Marketing

Last Edited : June 2, 2016

Businesses That Post Fake Reviews To Be Named and Shamed

Companies that write their own glowing reviews are set to be named and shamed to highlight their dishonest behaviour. This will surely damage their reputation and cause irreparable damage which they may never recover from. Referrals based on reviews count for a massive 70%+ of a businesses new business. In the past these referrals would have happened […]

Filed Under: Marketing, Tips Tagged With: fake reviews online, false reviews, paid reviews

Last Edited : June 2, 2016

Google launches the ‘most radical transformation ever’ with new Google social search feature

It’s happened. Something that has been touted for a long time has been launched completely unexpectedly by Google on  10th January 2012 via an underwhelming blog posting on their website. So what is this new, world changing launch? It’s called the new Google Social Search feature and it is the biggest fundamental change to Google […]

Filed Under: Marketing, Search Engine Optimision (SEO), Tips Tagged With: google, search engine optimisation, seo, social search

Last Edited : June 2, 2016

Web Marketing Resources

I thought it would be helpful to create a resource page that you can always come to for all of your web marketing needs. I’ll add to it as I go, but you’ll notice that I will reference this page quite often. I recommend bookmarking it for your reference and convenience. Enjoy! Design WordPress: The #1 […]

Filed Under: Marketing, Tips Tagged With: web resources

Last Edited : June 2, 2016

5 things your customers want

Understanding what your customers want is key to increasing your sales. Give them what they want and you will get what you want. More sales. 1. Solutions to their problems People don’t buy products or services. They buy solutions to their problems: Buying storage space solves the problem of a cluttered house. Buying a train […]

Filed Under: Marketing, Tips Tagged With: customer satisfaction, marketing tips

Last Edited : June 2, 2016

14 tips when using direct mail

1. Objectives Decide what your objectives are: To generate new leads? To generate immediate sales from new customers? To sell more products and services to existing customers? To circulate new information to existing customers? 2. Identify your target market If you’re mailing existing customers then this is quite straightforward. However, if your objective is to […]

Filed Under: Marketing, Tips Tagged With: direct mail tips, marketing ideas

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kevin craighead netchimpHi! My name is Kevin Craighead and I am the guy behind NetChimp. I have been working in IT since 1988 but my love of gadgets goes back to my first experience of Pong in the late 70's.MORE →

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